Community (re)Focus Conference*

Community (re)Focus Conference*

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The Community (re)Focus Conference (formerly Summit), organized by Grazitti Interactive, aims to discuss the key challenges impacting online community managers across industries and verticals, the opportunities to align community outcomes to executive priorities, and making communities a key differentiator in a brand’s engagement strategy.

Conference History:

6th Community (re)Focus 2025, TBD, 2025, Virtual Venue

Conference Theme: TBD
(Co-host: TBD)

    Conference program TBD

5th Community (re)Focus 2024, October 1, 2024, Virtual Venue

Conference Theme: Evolving Community Dynamics: Engage, Innovate, Thrive
(Co-host: SearchUnify)

    Keynotes:
    Evolving Community Dynamics: Engage, Innovate, Thrive
    Catch the highlights of Community (re)Focus, 2024

    Panel Discussions:
    Audience vs. Members: Distinguishing Your Community’s Core
    AI Meets Community— Fueling Growth Through Smart Solutions
    Strategic Governance & Moderation in Online Communities
    Unlocking Value: Innovative Strategies for Monetizing Online

    Spotlight Sessions:
    Tapping into Member Psychology for Deeper Community Connections

    Fireside Chats
    Beyond the Help Desk: Online Communities as Support Powerhouses
    Agentic Support Intelligence: Fuel Self-Service 3.0 with GenAI

4th Community (re)Focus 2023, November 15-16, 2023, Virtual Venue

Conference Theme: Conversations on Building Connected Experiences: Rethink | Reconfigure| Reconnect

    Keynotes:
    How Online Communities Are the Central Force Behind Organizational Growth
    Reinventing Community Strategies in Today’s Business Landscape (guest)
    Maximizing Engagement and Impact With the Right Channels (guest)
    Explore the key insights from all the sessions

    Panel Discussions:
    Understanding the Financial Impact of Your Online Community
    Reconfiguring the Community Ecosystem With the Right Tools & Technologies
    Implementing Analytics to Measure the Health of Your Online Community
    From Members to Co-Creators: Unveiling the Potential of People-Powered Communities
    Achieving Customer Success by Transforming Engagement into Loyalty

    Spotlight Sessions:
    Thriving in the Community Landscape: Reflecting on the Past, Embracing the Present, and Shaping the Future

    Fireside Chats:
    How 6sense Removed Friction From Their Support Process
    AI in Action: Exploring its Versatile Use Cases in Online Communities for Accelerated ROI

3rd Community (re)Focus 2022, October 12, 2022, Virtual Venue

Conference Theme: Redefining the Community Landscape With Communities 3.0

    Keynotes:
    The Community Transformation: Turbocharging Your Business Strategy With New-Age Communities
    From 0 to Community in 4 Weeks: A Strategy That Even Your CFO Will Love! (guest)
    How To Conduct A Listening Tour in Online Communities (guest)
    Community-Powered Learning (guest)
    Explore the key insights from all the sessions

    Panel Discussions:
    The Ultimate Technology Infrastructure for Communities 3.0
    Chief Community Officer is the New CMO. A Fad or a Fact?
    Driving True Community Value With Women Leaders
    Decoding the Tomorrow of Communities With Future Predictions
    Determining the True Value of Brand Advocates in Communities

    Spotlight Sessions:
    The Metaverse Molecules: How Communities Will Shape the Future of UX

    Fireside Sessions:
    Integrating Online Communities to Build a Cohesive Strategy for Success

    Ask Me Anything Sessions:
    Community Triage: Roadblocks in Building a Robust Online Community

    Product Launch:
    A Walkthrough Featuring Out-of-the-Box Use Case of KaseSync

2nd Community (re)Focus 2021, October 12, 2021, Virtual Venue

Conference Theme: Conversations on Building Connected Experiences With Communities

    Keynotes:
    Decoding the DNA of Thriving B2BOnline Communities
    Creating Connected Experiences in the New Marketing World (guest)
    Data: The Key Driving Force for Online Communities (guest)
    Bringing the ‘FUN’ in the Community (guest)
    Augmenting Online Communities with AI-powered Technologies
    Explore the key insights from all the sessions

    Panel Discussions:
    Innovation in Community Culture
    Community Development and the Power of Engagement
    How Communities are a Goldmine for Advocacy and Engagement

    Spotlight Sessions:
    Mapping User Psychology in Communities
    Expanding the Scope of Online Communities

    Ask Me Anything Sessions:
    Got questions? Ask the experts! Witness community enthusiasts from across the globe answer all community-centric questions

    Product Launch:
    Unraveling our star product IdeasPro for you – Make ideas management in Salesforce
    A sneak-peek into our brand new gamification product- ScoreNotch

1st Community (re)Focus 2020, August 25, 2020, Virtual Venue

Conference Theme: Key Challenges Impacting Community Managers

    Keynotes:
    Merger of Community and Social
    Future of Support and Community (guest)
    Community Incentivization
    The Value of Connecting Your Community to Business Data
    n.a. (1)

    Panel Discussions:
    Community AI

    Interview:
    Building a Brand Community

    Ask me Anything Sessions:
    Community Getting started

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